Fake.

I was perusing trendhunter.com and came across an article about fake things. The story was really about how people are buying fake sunroof stickers to adhere to the tops of their cars, adding a touch of, oh...I don't know, "class" to their otherwise formidable vehicles.


Pretty intense. The article also contained a few other interesting fakes. Here's a couple of them:

A Papa Johns guerrilla tactic. Pretty cool, I thought. But then again, this might not be practical. My current residence doesn't have a peep hole. The last few that I've lived in have had them, but I'm not sure I ever used them.






So if not practical, maybe just limiting. Your target becomes defined by peep-holes.






This gem was about how a regular guy tricked a national magazine to run his ad for a global fashion product with little effort. It begs the question, "do we really need media planners?"


From trendhunter.com:

So how do you go about ripping-off Gucci & a national magazine publication for $50,000? Number One: You call up a huge Swiss media magazine that is not too keen in the fact-checking department. Number two: You tell them you want your Gucci two page spread featured in their magazine. Number three: Once they agree to publish it, you direct them to send the bill to Gucci. Number four: After publication, sit back and enjoy the fall-out when both companies realize they’ve been had. Number five: Make sure to buy copies for everyone you know, because your 15 minutes of fame is already half over!