I like alcoholic beverages.

And sometimes, I like ads for them.

I'm a pretty big, to moderately huge fan of The Most Interesting Man in the World campaign. It's possibly the most irrelevant, relevant ad of modern times. Nice work Dos Equis. XX.






And although I'd never drink it because hard liquor now conjures up bad memories of Prom night, Ketel One ads are another favorite of mine. The simple one-liners are thought provoking and reek of that pungent fragrance, "Brand Essence." If only your product were as delicious as your advertising.

Good ads like these generally don't need explanations, but since it's out of context, here's a little background: This Kettle One ad is a 1page magazine ad. It's completely white, except for the type. So it's intuitive that you'd be on "this page" as you read the double entendre "seems like we're on the same page..." get it? eh?